The Hustle Daily Show Beyond broken: why the plant-based meat hype is over
18 snips
Mar 3, 2025 The hosts delve into the dramatic fall of plant-based meat companies like Beyond Meat and Impossible Foods, revealing a sharp decline in market confidence. They discuss the industry’s challenges, including taste, cost, and consumer appeal. The conversation highlights the struggle for sustainability and funding in an evolving market. Political controversies and diminishing investments further complicate the future of alternative proteins. It's a fascinating look at a once-hyped industry now facing tough realities.
AI Snips
Chapters
Transcript
Episode notes
Plant-Based Meat Decline
- Plant-based meat alternatives, once hyped, are now struggling.
- Beyond Meat's valuation plummeted from $10 billion to $245 million.
Plant-Based Company Closures
- Several plant-based companies, including Willicroft, Sundial Foods, and Sci-Fi Foods, have closed.
- These closures highlight the funding difficulties faced by alternative protein startups.
Funding Challenges
- High interest rates and concerns about various factors are impacting funding for these companies.
- The political discourse surrounding alternative proteins adds to investor reluctance.