SonarMD CEO Beth Houck

In this episode of the CEO Podcast, we chat with Beth Houck, the passionate and driven CEO of SonarMD. Beth takes us through her inspiring journey—from being the right-hand person at several startups to finally stepping into the CEO role in 2021. She opens up about the highs and lows of leading a healthcare startup, how SonarMD is changing the game in managing inflammatory bowel disease (IBD), and why company culture is at the heart of everything she does.

We also dive into some big topics: the role of AI in healthcare, the ins and outs of raising capital, and how Beth stays mentally strong while keeping her remote team motivated. And don’t miss her must-read book recommendations and the go-to tools she swears by.

Timestamps:
00:00 - Introduction
00:19 - Beth's background and journey to becoming CEO
01:23 - Transitioning from COO to CEO
03:42 - What SonarMD does
05:06 - The inception of SonarMD
07:51 - A typical day for Beth
09:20 - Raising capital and investor relations
10:55 - The role of AI in SonarMD
13:08 - Building and maintaining company culture
15:01 - Beth's reading recommendations
16:17 - Favorite tools and apps
18:26 - Staying grounded and focusing on mental health
20:37 - Managing uncertainty in the business landscape
23:03 - Looking ahead to 2025
24:28 - The importance of giving and receiving chances