In today’s world, disruption is everywhere – at times to solve a new problem and other times because an industry or brand requires a big refresh to survive. According to Sean Pillot de Chenecey, brand expert and author of INFLUENCERS & REVOLUTIONARIES: How Innovative Trailblazers, Trends & Catalysts Are Transforming Business, the people who will thrive in this rapidly changing world are the innovators. These innovators can come from many backgrounds, industries, and fields – including yours. In this CareerCast, Sean shares his insights from his marketing consultancy, ethnographic activity, and trend research around the world to help you and your company innovate and disrupt profitably in today’s world.
CareerCast by the University of Chicago Booth School of Business