Molly Hurford | The Sponsorship Guide for Athletes, Influencers, and Entrepreneurs

Today’s guest on the Art of Adventure podcast is the author, coach, endurance athlete, and co-host of The Consummate Athlete Podcast, Molly Hurford. Her latest book, the Shred Girls, is a series which encourages young girls to enjoy and be interested in the world of biking. She is also the creator of The Outdoor Edit.



In
this episode, Molly shares ideas on how to get sponsorships. She explains the
importance in choosing the right sponsorship fit for you, and the ways how to
get them, and eventually create a good relationship with these sponsors. Her
book, The Athlete’s Guide to
Sponsorhip, discusses the issues on how to successfully get sponsors
that are actually worth having.



Listen
and learn from Molly as she opens about her own experience, not only in sponsorships,
but also with her coaching and her passion for writing as well.



What
you’ll learn in this episode:



* How to establish relationship with people that could give sponsorships in the future* How to get sponsors* Things you should and should not do in order to get sponsorships* Choosing the right sponsors fit for you * Molly’s personal experiences in getting sponsorships



Quotes:



* "Sponsors don't care about what you need, they care about what you can help them with" - Molly Hurford* "What value do you bring to a sponsor?"- Molly Hurford* "Be careful when a brand approaches you - would you actually buy their product?"- Molly Hurford* "Do your homework - who are you trying to get in touch with?"- Molly Hurford* "I was getting frustrated with the sponsorship mistake young athletes were making"- Molly Hurford* "There has never been a better time to be a woman getting sponsorship"- Molly Hurford



Continue
the Adventure:




The Outdoor Edit



The Consummate Athlete Podcast



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