Many people hesitate to start a community due to fear of commitment. A 30-day challenge can be a great alternative, offering a trial period to gauge interest and refine your vision. This short-term commitment enables you to practice pricing, host live events, and even create courses. Taking action during this challenge builds confidence and prepares you for future community growth. It's about learning by doing and overcoming procrastination on your ideas!
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Quick takeaways
A 30-day challenge serves as a low-pressure opportunity to test community engagement and gather valuable feedback from participants.
Proper pricing for the challenge is essential, as it must reflect participant value and encourage serious commitment to maximize outcomes.
Deep dives
Launching a 30-Day Challenge
Starting with a 30-day challenge is a pragmatic approach for those hesitant about launching a membership. This short-term commitment allows individuals to engage their audience without the pressure of long-term expectations. By hosting a challenge, one can assess interest and gauge participation, offering the opportunity to learn and adapt based on participant feedback and interactions. A challenge provides a structured and time-limited experience that encourages connections among participants while achieving specific goals.
Understanding Pricing and Value
Establishing the right pricing for a 30-day challenge is crucial, as it should reflect the results participants will achieve, the alternatives they are currently using, and the respect for the time and effort being invested. Participants are more likely to commit when they perceive value in what they are purchasing, whether it's a course, workshop, or challenge. The speaker suggests pricing the challenge at a level that encourages participants to take it seriously, ensuring that the offering is compelling and beneficial. This strategic pricing approach helps create a solid foundation for future offerings, whether they evolve into memberships or other products.
The Importance of Taking Action
Procrastination often stems from fear and uncertainty, which can inhibit progress in launching a community or business. Addressing these fears directly and taking action to launch a challenge helps build confidence and overcome fear. Engaging with a community further enhances this process, providing support, ideas, and insights that can propel an individual forward. Ultimately, committing to action fosters confidence, providing proof of concept through participant feedback and results, which is far more productive than remaining stuck in indecision.
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Leveraging a 30-Day Challenge for Community Building
So many people are ambivalent about starting a community out of fear. Great news. Mighty has a great alternative than a hard launch of a community. Before committing to hosting a community for the next year, try a 30 day challenge. Through a 30 day challenge you will learn, workshop and get more clear about the community you’re working towards. Additionally, you’ll get to practice charging people along with hosting a live event and even offering a course. You will learn more by doing a 30 day challenge than if you keep kicking the can down the road of an idea that could be a great community.
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