Become a Writer Today Building Your Personal Brand as a Writer with Pamela Wilson
Will building your personal brand help you to sell more books and courses or find you more clients as a writer?
Personal branding is something that content creators should consider. I learned the hard way that building a brand isn't about spending hundreds of dollars on a fancy logo but is more about associating yourself with a specific topic or creating a name for yourself within a niche.
In this episode, I chat with Pamela Wilson, who you may know from Copyblogger and her own business, Big Brand System. Pamela gives some insight into what it means to build a personal brand today.
I was particularly interested in how personal branding can help you create digital products and services that others will want to buy.
In this episode we discuss:
- Does guest posting still work
- The definition of personal branding
- Creating a content strategy
- Setting up a pre-offer
- Building an audience
- The value in creating a good lead magnet
- What to focus on as your online business grows
Resources
If you enjoyed the show please leave a review on Apple. And if you have any questions you can find me on Twitter @BryanJCollins
Thanks for listening!