Matthew Shields, Pass The Secret Sauce

In today’s episode, we travel to Akron Ohio, where we talk to Mattew Shields. 

Matt wears many hats including that of a Founder & CEO of Virtus Technology &  Co-Founder at Significan LC, a digital transformation process expert, the host of Pass the Secret Sauce Podcast, and an author of Sprocketize: An Uncommon Approach To Rapid Digital Transformation, Incredible Innovation & Building A Business You Love.

In his podcast Pass the Secret Sauce, Matt has interviewed over 160 business leaders, executives, and entrepreneurs.  The main purpose of this podcast is to tell the story is of entrepreneurs. Because a lot of people want to be entrepreneurs or people that are thinking about business, think that they need some kind of some type of a connection or some type of a leg up, or, maybe they weren't born with a silver spoon in their mouth. So, they shy away from it. But his podcast aims to not only give good tips and good advice but also, encourage people to be able to move forward with whatever it is that they're looking to get involved in.

In addition, these successful individuals also focus on personal development and how they look at their own lives and what they're doing in their own lives, and how they want to improve. 

While successfully running Virtus Technology, Matt also runs Significan LC a multifamily real estate company, where they are both owner-operators of the buildings. Significan LC’s approach is different in that they consider those that are leasing agents, to be membership coordinators, they break down the landlord-tenant dynamic and instead refer to them as members because at Significan LC they believe in building communities.  

After interviewing these successful individuals a few things are common to what makes them and their businesses a success

• Frameworks - The way they break down their process and create frameworks to be able to make things more simple. and, creating that repeatable way that you can plug your business into this exterior tool that, you can use to track and, measure things and, make sure that you're moving in the right direction.
• Personal Development - these successful individuals also focus on personal development and how they look at their own lives and what they're doing in their own lives and, how they want to improve. 
• Failure-if you're not failing then you are not trying. You must get out there and give it a shot and learn what sticks. 

Matt’s future involves working on a training program that will teach people the beginning levels of investing in multifamily real estate, having a deal room so that if you are looking to move into a new area as an investor, or you want to start investing in a new city and you don't have any connections there, he will be the connector. 

In addition, Matt is working on creating the synopsis of the frameworks and the learnings from Pass the Secret Sauce. 

You can connect with Matt at 

Podcast: Pass the secret sauce

LinkedIn: Matt Shields

Instagram: @Matthewshields

Copyright 2025 Mark Stinson