52. How to create a low-tier consulting offer that works for everybody

Have you ever wanted to create a low-tier consulting service? Something your smaller clients could afford that delivers lots of value, gets results, and is profitable for you?

Oren has a great question around just this topic. 

I've tried before to sell low-price offers which include a call per month then unlimited Slack access. Nobody bought it.

But then I introduced group coaching. It flew off the shelves and performs really well.

In this episode, I talk about all of that, as well as some tactics and strategies for making it work. It includes things like:

• Why group coaching is actually better for your clients (more 1:1 live help)
• How groups lead to better accountability (from you and their peers)
• Why you want to have at least a 6-month commitment
• Why it's not really a hassle if you do it right
• Why you want to package and deliver content in addition to the coaching
• And why specializing makes the whole thing more compelling and valuable to your clients
• How to promote it using the 5130 method by Taki Moore

Oren also mentioned:

It's a great point and I talk about this towards the end of the recording. 

I will do more content on this soon because it's not perfectly intuitive and it's really valuable if you can do it (specialize).

That's all for now, have a great weekend!

Yours, 

—k