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Missions to Movements

A Fun Twist on Corporate Partnerships Results in $300k from 20 Cook-Offs with Courtney Johnson, Culinary Care

Jan 8, 2025
47:15

When I was 23, I could not even fathom starting a nonprofit, but Courtney Johnson did just that. In this episode, she shares her extraordinary journey and how her father’s battle with long cancer inspired her to start Culinary Care, an organization dedicated to supporting cancer patients with nourishing meals. 

Fostering corporate partnerships have been a game changer for Courtney and she walks us through how hosting 20 of their interactive, culinary “cookoff” events resulted in $300,000! 

We break down the details of how companies can sponsor a cookoff, how Culinary Care partners with local restaurants, and her strategies for growing past 200+ monthly donors in their giving program.

Personal connections have also played a pivotal role in building their community and retaining donors, and we discuss how Courtney's personal branding and authentic storytelling have bolstered their mission. 

I love how Courtney's unwavering commitment and fearlessness has not only honored her father's memory, but created a compassionate support system for those fighting cancer.

Resources & Links

Learn more about Culinary Care on their
website and connect with Courtney on LinkedIn, or at courtney@culinarycare.org.

This show is presented by LinkedIn for Nonprofits. We’re so grateful for their partnership. Explore their incredible suite of resources and discounts for nonprofit teams here.

Through April 30th, LinkedIn is giving away 6 months FREE of Sales Navigator Core to the first 2,000 eligible nonprofit professionals! Click here to apply.

My book, The Monthly Giving Mastermind, is here! Grab a copy here and learn my framework to build, grow, and sustain subscriptions for good.

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