Building the D2C success stack | Sonakshi Nathani @ Bik

Bik helps companies increase the sales of their online stores through AI-powered customer engagement and communication tools. Sonakshi shares the journey of first building up Bikayi as a WhatsApp commerce tool for small businesses before making the pivot to Bik which offers solutions to large global enterprise clients.

Additional links:-

1.Strengthening Conversational Commerce Bikayi Plans To Scale Bik.ai

2.Bikayi partners with WhatsApp to launch BIK.ai, which aims to revolutionize e-commerce marketing globally

3.“We enable brands to drive up to 66x ROI” – Ms. Sonakshi Nathani, Co-founder and CEO of BIK (Interview)

4.Rebranding of the company and how it stands out in the e-commerce segment : Sonakshi Nathani, Co-founder and CEO of BIK