Newsroom Robots
Lynn Walsh: Building Trust in News in the AI Era
Nov 17, 2023
Lynn Walsh, Emmy Award-winning journalist with over 15 years of experience, discusses the importance of transparency and guidelines for newsrooms using AI. They highlight the need for trust building, AI literacy, bias identification, ethical integration, and automation in newsrooms.
47:40
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Quick takeaways
- Newsrooms should prioritize rebuilding trust with their audience and be transparent about their use of AI to enhance trust and engagement with the news.
- Newsrooms need to establish guidelines for transparency when using AI tools, carefully considering the wording and placement of disclosures to ensure the public understands how AI is being used and what it is not being used for.
Deep dives
Building Trust in the Age of AI
In this podcast episode, Lynn Walsh discusses the importance of trust in the news industry and how AI can impact that trust. She emphasizes that newsrooms need to prioritize rebuilding trust with their audience and be transparent about their use of AI. Trusting News, the organization she works for, focuses on promoting transparency, ethics, values, and mission in journalism. By being transparent about the use of AI and involving the audience in the conversation, newsrooms can address the low level of trust in news and ensure responsible and accurate reporting.
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