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The Think Media Podcast
363: What Is Working RIGHT NOW on YouTube!
Nov 19, 2024
Discover the intricacies of the YouTube algorithm and how it can transform your channel's growth. Learn why channel trailers may not be the best first impression and explore the evolution of YouTube shopping. Dive into the benefits of premieres for fostering community engagement and the significance of thorough keyword research for video discoverability. Find out how optimizing titles and tags can dramatically enhance your video rankings and monetize potential. Uncover essential strategies for consistent uploads and leveraging subscription models.
37:26
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Quick takeaways
- YouTube channel trailers may not be essential for growth, as showcasing top-performing videos could better entice potential subscribers.
- YouTube Shopping has transformed from underrated to a valuable tool for creators, enabling new revenue streams through strategic product integrations.
Deep dives
Reconsidering YouTube Channel Trailers
YouTube channel trailers are often viewed as essential for growth, but their necessity is debated among creators. Many believe they are overrated, as investing time to script and film a trailer may not yield the desired results. Instead, using the space to showcase your best performing video could create a stronger first impression for potential subscribers. The idea is to treat the trailer slot as a ‘speed date’ to entice viewers into subscribing without over-investing in polished content.
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