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Research Radio
Lithic: Making Cards Simpler
Dec 7, 2023
Bo Jiang, Lithic co-founder and CEO, discusses the process of card issuing and transaction processing for startups and fintechs. Topics include payment stack, fintech companies in customer service, challenges and rebuilding infrastructure, unique perspective, and evolving pricing model.
40:48
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Quick takeaways
- Lithic simplifies the complex and time-consuming process of card issuing and payment processing, enabling startups and fintechs to customize their payment solutions.
- Lithic emphasizes the importance of tailored payment solutions that address the unique needs of specific customer segments within the fintech industry.
Deep dives
Focusing on Narrow Niche Opportunities
Lithic emphasizes the potential in building products that target specific niches within the fintech industry. By delving deep into these specific segments, companies can offer tailored payment solutions that address the unique needs of their customers.
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