The Hustle Daily Show Clothing brands crack down on digital shoplifting
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Feb 11, 2025 The growing trend of digital shoplifting, particularly among younger shoppers, raises eyebrows as brands tighten return policies. Discover how companies are responding to increased online returns and the potential scams at play. Additionally, Lyft's ambitious plans for robotaxis by 2026 and Hyatt's $2.6 billion acquisition highlight shifts in the tech and hospitality industries. The conversation also touches on the effectiveness of rewards programs in maintaining customer loyalty.
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Digital Shoplifting on the Rise
- Consumers are increasingly exploiting retail return policies, causing issues for businesses.
- Tactics include wearing clothes once and returning them, false claims about deliveries, and credit card chargebacks.
High Earners Shoplift Digitally
- About half of Gen Z and Millennials earning over $100,000 admitted to "digital shoplifting."
- This involves exploiting return policies or making false claims.
Reasons for Digital Shoplifting
- Inflation, influencers promoting "hacks," and generous return policies fuel digital shoplifting.
- These factors create an environment where exploiting retail systems is seen as acceptable.