The Punk Rock MBA

Matt Heafy (Trivium)

May 4, 2020
Matt Heafy, the talented guitarist and vocalist of Trivium, shares insights from his dynamic career and successful Twitch channel. He discusses the importance of engaging with fans, navigating press tours during the pandemic, and the innovative ways artists can monetize their online presence. He emphasizes community building over profit, highlighting his efforts to keep authentic connections with fans through streaming. He also explores the role of subscription models and the evolving relationship between musicians and their audience in the digital age.
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