[The World of Chinese] How China’s Seniors Got Hooked on Short Video Influencers

The podcast explores how elderly users in China have become addicted to short video influencers, discussing their influence, risks, and emotional support provided. It delves into the story of a popular influencer, Xiu Tai, and his impact on the lives of seniors. The rise of elderly users and influencers in China's short video platforms is examined, along with the monetization potential and algorithms' role. The trend of Chinese seniors becoming fans of influencers is explored, including the tension within families and efforts to prevent fraud.