Artificially Intelligent Marketing GPT-4. It's alive. IT'S ALIVE!
Introduction
In this episode, Paul Avery and Martin Broadhurst discuss the latest advancements in AI and their impact on the marketing landscape, featuring GPT-4, Microsoft Copilot, D-ID, and Adept.
Story 1: GPT-4 - It's Alive! IT'S ALIVE!
Paul provides an overview of GPT-4, highlighting its multimodal capabilities, enhanced reasoning, improved safety and alignment, long input text, impressive multi-language capabilities, and performance with low-resource languages.
Martin shares the story of Mitheind, an Icelandic startup using GPT-4 to generate a new term for a cat.
Story 2: Microsoft Copilot
Paul introduces Microsoft Copilot, as presented by Jared Spataro, CVP, Modern Work & Business Applications. He explains Copilot's integration with Microsoft 365 apps, large language models, and the ability to turn natural language prompts into productivity actions.
Examples include PowerPoint presentation creation, FAQ generation, and more. Martin mentions the release of Generative AI for Google Workspace.
Story 3: D-ID
Martin discusses D-ID, a company that combines near-human looking avatars with AI-generated voices for website chatbots or video chats with customer service reps.
Story 4: Adept Raises $350 Million in Funding
Paul announces Adept's recent $350 million funding round, highlighting its generative AI that takes natural language input and turns it into actions. For more information, visit https://www.adept.ai/.
Tool of the Week: GPT-4
Martin explores the what, who, and why of GPT-4, providing insights on how to get started with this powerful AI tool.
Conclusion
Join Paul and Martin as they delve into the world of AI-driven marketing and explore the potential of these groundbreaking tools. Subscribe to the Artificially Intelligent Marketing podcast for future episodes, and leave a review if you enjoyed the show!