The Jordan Harbinger Show 324: Tony Hawk | How Did I Get Here?
Mar 12, 2020
Tony Hawk, a legendary vertical skateboarder and successful entrepreneur, discusses his journey from passionate skater to household name. He emphasizes the importance of taking risks for progress and gauging success beyond just financial metrics. Hawk shares insights on maintaining authenticity in personal branding and explains the significance of understanding every facet of one’s craft. He also highlights the charitable work of the Tony Hawk Foundation in underserved communities, illustrating the impact of skateboarding culture on personal and social development.
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Early Fan Interaction
- Tony Hawk's producer, Jason, got his first shirt signed by Tony at the Trashmore contest in '85.
- This personal connection highlights Hawk's long-standing presence in the skateboarding world.
Fruit Loops Fiasco
- Tony Hawk shares a story about a Fruit Loops promotion where he was asked to portray Toucan Sam as a skateboarding enthusiast.
- This felt inauthentic and led him to prioritize brand control and integrity.
Toilet Paper Trauma
- Protect your personal brand from cheesy products.
- Tony Hawk learned this lesson when he saw his name on toilet paper, motivating him to control his brand strictly.
