TED Business 5 steps to building a personal brand you feel good about | Marcos Salazar
24 snips
Dec 30, 2024 In this engaging discussion, social entrepreneur Marcos Salazar provides invaluable insights on personal branding. He emphasizes that everyone has a personal brand that they can shape. Marcos outlines five key steps to create an authentic brand that reflects personal values and aspirations. He tackles the challenges of self-promotion and highlights the importance of defining clear goals and establishing a strong online presence. Additionally, he offers tips on curating a balanced and authentic online identity through social media.
AI Snips
Chapters
Transcript
Episode notes
Control Your Narrative
- Make intentional decisions to control your personal brand.
- Shape your narrative instead of letting chance or algorithms do it for you.
Define Your Goal
- Define a clear goal for your personal brand.
- Determine what you want to achieve with it, like a job change or promotion.
Know Your Expertise
- Clarify what you want to be known for professionally.
- Go beyond your job title and describe your unique skills and value.