#107 - Sustainability Over Hypergrowth feat.Tuomas Artman // CTO @ Linear
Sep 13, 2024
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Tuomas Artman, CTO of Linear, emphasizes the value of sustainable business growth over hypergrowth. He shares insights on maintaining product quality without expanding teams and the risks of feature bloat in customer-driven development. Artman discusses the advantages of prioritizing longevity over early acquisitions and reveals why Linear raised funds after initially planning to bootstrap. He also addresses why Full-Stack Engineers are preferred over QA Teams and the unique benefits of a local-first synchronization engine for a seamless user experience.
Prioritizing quality products over rapid expansion has allowed Linear to succeed with a smaller, dedicated team focused on craftsmanship.
Linear's funding decision to partner with investors like Sequoia enabled them to maintain product quality while pursuing long-term growth strategies.
Artmann advocates for avoiding feature bloat by creating simple, effective solutions that cater specifically to engineers and smaller companies.
Deep dives
The Journey into Computing
Tuomas Artmann shares his long journey into the tech industry, which began in 1986 with a Commodore 64. His initial fascination with computers grew as he transitioned from playing games to creating them, leading him to pursue design and programming. After briefly exploring formal education, he realized practical experience in the consulting industry was more beneficial than traditional computer science studies. Over nearly three decades, Artmann honed his skills, eventually leading to significant roles in companies like Groupon and Uber, where he experienced hypergrowth and learned the importance of building something sustainable.
Creating Linear with a Focus on Quality
Linear was founded with the intent to create a superior project management tool in an already crowded market. The key to their success lay in their commitment to quality over rapid expansion, focusing on hiring like-minded individuals who share a passion for craftsmanship in software development. Artmann emphasizes that this strategy has not only preserved their funding but also contributed to their early profitability. By prioritizing a well-crafted product, Linear aims to establish itself as a benchmark in the project management software space.
Diving Deep into Market Opportunities
The conversation highlights the recurring cycle of software companies being acquired only to lose their initial value proposition. Artmann argues for breaking this cycle by focusing on building lasting companies that prioritize quality software over quick growth. Drawing parallels with well-known companies like Zoom and Jira, he points out how these platforms have degraded over time due to feature bloat and complexity, leading to user dissatisfaction. Linear aims to counter this trend by catering specifically to engineers and smaller companies, offering a simple yet effective solution tailored to their needs.
Strategic Funding Decisions
Artmann discusses the evolution of Linear’s funding journey, initially wanting to bootstrap the startup before deciding to accept investments. After gaining traction with early buzz and a growing interest from prominent venture capital firms, they ultimately chose to partner with Sequoia and Index Ventures due to shared visions of long-term growth. This decision allowed Linear to maintain quality and focus on building their product while securing financial backing from reputable investors. Rather than rushing into a strategic marketing push, they are using their funds to explore targeted approaches that align with their values.
A Unique Approach to Software Development
Artmann’s philosophy regarding software development includes a commitment to using established tools and avoiding unnecessary complexity. He believes that strong foundational technology can enhance team collaboration, allowing engineers to work efficiently across both frontend and backend processes. This approach includes a strict focus on maintaining user experience by avoiding over-complication in the software. Through this tailored strategy, Linear strives to continually unify their design and development efforts, ensuring quick delivery while maintaining the quality and functionality that users desire.
Grow the business, not the headcount with insights from Tuomas Artman (CTO of Linear). Saying no to hypergrowth helped Linear succeed, but how did they do it? How did they build a high-quality product with a smaller team?
Listen to find out:
How to achieve quality products without increasing headcount 🌱
Avoiding feature bloat: The pitfalls of customer-driven development ⚖️
Why you should build for longevity, not acquisition: The downsides of selling too early 🏛
Why they raised funds after initially planning to bootstrap 💰
Why Full-Stack Engineers are in 👍, and QA Teams are out 👎
Why Linear avoids automated UI tests 🚦
How a local-first synchronization engine ensures a smooth UX ⚙️