Overcommitted Ep. 25 | Developer Advocacy with Annie Sexton
9 snips
Sep 16, 2025 
Annie Sexton, a developer advocate from fly.io and YouTube content creator, shares her inspiring transition from software engineering to advocacy. She discusses the importance of teaching complex concepts in simpler terms and emphasizes authentic communication in tech. Annie highlights how storytelling can build trust and engage audiences, and the role of AI in learning. The conversation also touches on personal interests that enrich the lives of tech professionals, showcasing a well-rounded approach to life in the industry.
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Unexpected Path To DevRel Stardom
- Annie accidentally fell into developer advocacy after earlier YouTube experience and a Fly.io role shift to video.
- Her first Fly.io video went viral and transformed her career into a DevRel focus.
Learning On The Job In Osaka
- Annie learned web development after college by taking a job in Osaka where she barely knew how to program.
- She learned on the job, drank from a fire hose, and built skills through hands-on mistakes like rolling her own features.
DevRel Is Education-Driven Trust Building
- Developer advocacy blends community building, education, and marketing tailored to developers.
- Building trust through high-quality education and authority is key to effective DevRel.
