There comes a time when growing start-ups need to get serious about their investment in sales. Our guest in this week's episode is a fractional CRO who works with start-ups to build sales teams from scratch and enables them to drive growth. In our conversation, he shared how he approaches the challenge of starting with a blank slate, common misconceptions about building a sales team, and how he goes about finding the right talent. Please welcome Vince Zappula.

Here are some of the questions we cover:

What is your background and what do you do now?
What sort of businesses do you build sales teams for?
What are typically the steps you take to go from no sales team to high performing sales team.
What are typical misconceptions about building a sales team?
How easy or hard is it to find good sales talent in the markets you operate in?
How do you ensure technical skills and cultural fit when hiring for sales roles?
Where can people find you online?

Here are some of the resources referenced in this episode:

Vince Zapula's LinkedIn Profile: https://www.linkedin.com/in/vincezappula/
Learn more about Vince's approach: https://salesxceleration.com/
Connect with Felix Krueger online: https://www.linkedin.com/in/hfkrueger/

Where to find The State of Sales Enablement:

Website - http://thestateofsalesenablement.com/
LinkedIn - https://www.linkedin.com/company/the-state-of-sales-enablement-podcast/
Apple Podcasts - https://podcasts.apple.com/au/podcast/the-state-of-sales-enablement/id1558307853
Spotify - https://open.spotify.com/show/4ceCJYJLuCbTNbRTriOFpe?si=avn_E9EGSNu3gmHfoqJ_6g

Launching Sales Teams with Vince Zappula | Interview