B2B Content Show: A Podcast About the How, What, and Why of B2B Content Marketing cover image

B2B Content Show: A Podcast About the How, What, and Why of B2B Content Marketing

Title: Allocating marketing resources at an early stage startup w/ Janis Rossi

Mar 21, 2022
10:37

Janis Rossi, Co-Founder & Senior VP of Marketing at ROVR Score, talks with Jeremy Shere, founder & CEO of Tribal knowledge Podcasting, about marketing development.

Highlights:

  • Janis' Strategy for allocating marketing budget in the early stages of development
  • Channels and strategies providing the most ROI at this early point
  • Developing a marketing plan for the next few years with built-in flexibility 

Learn more about ROVR Score

Connect with Janis on LinkedIn

The B2B Content Show is produced by Connversa, a b2b content agency that helps you showcase your special sauce and get your ideal customers to know, like, and trust you.



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