Kim Marshall is the founder of the Marshall Memo and Jenn David-Lang is the founder of the Main Idea. We talk about their new book, “The Best of the Marshall Memo,”

• As a principal I rarely had time to read in a thoughtful way.
• Why write a book about the Marshall Memo.
• Articles not organized.
• Professional development ideas.
• Educational journals have theme issues.
• How to take the next step from the learning to the doing.
• Practical article about how to have conversations - Don’t email criticism
• Watching a teacher who made a grammatical mistake.
• It’s going to be in the principal’s hands. One strategy, what do you notice?
• Why have a conversation about the grammatical error? Are there reasons why you should talk with this teacher?
• She was miseducating the kids. We couldn’t let that go by.
• Has the leader created a culture of feedback?
• Getting into classrooms enough that you see the bigger picture.
• Teachers need to be appreciated.
• Real time coaching vs after-the-event feedback.
• Routine for principals to take over the class.
• Have a conversation so that the teacher comes to the conclusion on what behavior comes next.
• Sanebox - take control of your email
• How to be a transformative principal? Kim: Have an out of office response on email. Jenn: Ask for feedback.
• If you want to work with Jethro, please get in touch jethrojones.com or schedule a call

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