Rethink Real Estate Why Agents Are Building Their Own Real Estate Companies with Mark Perkins of Pivot Realty | Rethink Real Estate S4E42
In this no-filter episode of Rethink Real Estate, host Ben Brady is joined by Mark Perkins—Founder, CEO, and Principal Broker of Pivot Realty Group. After 17 years in the business and 200+ agents across six states, Mark reveals why he built a brokerage from the ground up—and why he refuses to let real estate become just another side hustle.Mark gets into the real numbers behind his 95/5 model, how he built a full-service operation with salaried staff, and why his brokerage is designed to serve serious, full-time agents—not part-timers. He shares why he moved away from traditional recruiting, his bold take on compensation splits, and the controversial reason he’s totally fine if 40% of agents leave the industry.This is a masterclass in real estate leadership, brokerage strategy, and staying true to your mission—even if it means doing things the hard way.Timestamps & Key Topics:[00:01:14] – How Pivot Realty Group Got Started[00:06:59] – Why Mark Doesn’t Want Part-Time Agents[00:10:17] – Building a Brokerage Around Agent & Consumer Experience[00:12:09] – Why He’d Still Build a Brokerage Today (Despite the Market)[00:17:03] – Pivot’s Unique 95/5 Commission Split Explained[00:21:00] – Market Trends in Ohio & The Midwest[00:26:09] – The Real Estate Industry Needs a Reality Check🔗 Related Resources Below:🌐 For more information on Harcourts Auctions our non-distressed auction platform feel free to visit https://www.harcourtsauctions.com🔗 Connect with Mark Perkins & Pivot Realty:https://www.pivotrealty.com/https://www.pivotcommercialgroup.com/about-ushttps://www.linkedin.com/in/mark-perkins-66154b9/https://www.facebook.com/PivotRealtyGrouphttps://www.youtube.com/@pivotrealtygroup4905🔗 Connect with Ben Brady and Harcourts Auctions: https://www.facebook.com/Benbradyharcourtshttps://www.linkedin.com/in/ben-brady-0b223517https://www.instagram.com/harcourtsauctionshttps://www.facebook.com/HarcourtsAuctions🎧 If this episode made you think twice about your brokerage—or your leadership—smash that like, leave a comment, and send it to someone who needs to hear it. Don’t forget to subscribe for more no-BS real estate conversations.