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The Australian Seller
TAS 157 – A tax, compliance and setup global tour of Amazon’s marketplaces.
May 26, 2024
Ruta from 1 Stop VAT, a VAT advisory expert specializing in Amazon marketplaces, guides listeners on global setups. She unpacks the complexities of expanding to regions like Europe, Japan, Singapore, and Brazil. Key topics include navigating VAT compliance, post-Brexit regulations, and inventory management in Europe. Ruta also sheds light on entering the Japanese and Turkish markets, emphasizing the need for certifications and safety data. Finally, she discusses the importance of professional advice for overcoming tax challenges in new territories.
38:11
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Quick takeaways
- Thorough market analysis and understanding specific country demands are crucial for successful entry into Amazon's European marketplaces.
- Consulting with VAT compliance professionals can significantly ease the complexities of international selling and ensure regulatory adherence.
Deep dives
Initial Steps for Amazon Expansion in Europe
To successfully set up on Amazon's European marketplaces, sellers must begin by conducting thorough market analysis to determine the best product fit for specific countries within the European Union. Different markets within the EU have varying product demands, so understanding this is crucial for entering effectively. Sellers should also familiarize themselves with tax rates, potential exemptions, and any necessary licenses for their products before importation. Identifying where to store inventory in Europe, especially in countries like the Netherlands or Germany, is essential since holding stock implies different VAT registration thresholds.
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