14: From VP of People to COO with Whereby’s Jessica Zwaan

When it comes to broad roles, they don’t come more varied than that of a COO.

Some of the most invaluable skills to help COOs navigate any challenge come from working with people, a transition that Jessica Zwaan has made look effortless.

Currently COO at Whereby, she uncovers the deepest aspects of such a fluid leadership role, your culture as a subscription product, and leading a team through huge business pivots.

This episode covers:

• The remarkable fluidity of the COO role
• Making challenging pivots within the business
• How surprisingly often leaders face ‘trolley problems’
• An outlook on culture as your team ‘subscribing to it’
• The lesser-spoken downsides of a COO role and promotion 

Visit Suzan's website: https://www.constellaryhq.com/