How do our politicians use the media? Throughout the 2024 election we have seen a boom in the use of social media and cable news, so how far back does this go?

To find out, Don speaks first to crisis public relations expert and TikTok star, Molly McPherson, to hear about this year's election campaign. Then, he chats to author Claire Bond Potter, whose book is titled 'Political Junkies: From Talk Radio to Twitter, How Alternative Media Hooked Us On Politics and Broke Our Democracy' and whose substack carries the same name. Claire takes us through the history of political news, from pamphlets and papers to radio, TV and social media.

Produced by Sophie Gee. Edited by Aidan Lonergan. Senior Producer was Charlotte Long.

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Origins of Political Campaigns: Publicity Stunts & Fake News