People Magic: How to Build a $1M Community Purpose, Connection, Surprise
14 snips
Sep 5, 2024 Discover how to create a magical first experience for new community members. Explore the importance of purpose and connection in fostering engagement. Learn practical strategies to ensure newcomers feel valued and excited. Uncover the role of surprise in building relationships and achieving meaningful transformations. This conversation emphasizes welcoming members in a way that supports their goals and encourages a sense of belonging.
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Low Engagement Community Characteristics
- Low engagement communities often prioritize logistics, mechanics, and rules over member purpose and connection.
- This creates a work-like atmosphere, hindering the desired results and transformation.
Framing Community Guidelines
- Frame community guidelines as the culture you're creating, emphasizing desired member actions.
- Focus on the benefits of engaging with the community, such as meeting like-minded individuals.
Connecting Actions to Value
- Tie desired member actions to the value they'll receive, emphasizing positive outcomes and benefits. For example, encourage profile completion for better member connections.
- Highlight how community features, like live streams, can facilitate interactions and foster relationships.