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One of the most powerful ways we've found to connect with our followers is through our newsletter. But how do you do it so that it's energising and not exhausting, particularly when you're just starting out?
For this episode, Carlos is joined by Lyndsay Lucero, founder of Baxley Goods. She's passionate about making exceptional goods that also help our planet. She shares her journey of creating a newsletter for her company to inspire you to do it for yourself, why having your own newsletter is important, and what makes for good and bad newsletters.
If you want to create an authentic connection with your audience in a way that feels energising and not exhausting, this episode was made for you.