

How the Pie Is Made
Feb 7, 2023
In a dynamic conversation, Josh Holtz, the organizer of the Deep Dish Swift conference and a developer at RevenueCat, shares his journey from Kotlin to Swift. He discusses the emotional rollercoaster of planning the conference, highlighting teamwork and the focus on inclusivity for indie developers. The challenges of hosting in-person events and the importance of community engagement in securing sponsorships are also explored. Plus, there's a fun segment of 'Two Truths and a Lie' that adds a personal touch, teasing upcoming networking opportunities and expert talks.
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How The Conference Began
- Josh started Deep Dish Swift after leaving 360iDev early and wanting more conference energy back home in Chicago.
- He bought deepdishswift.com and committed to building a conference that felt like a “delicious” name and community event.
Organizing As A Team
- Josh discussed convincing his eight-months-pregnant wife to help plan the conference and how they split responsibilities.
- His wife handled venue, AV, and food while Josh focused on speakers, sponsors, and marketing.
Make It Real With Name And Logo
- Nail the brand early: pick a memorable name and get a logo to make the event feel real and inspiring.
- Use a strong visual to unlock momentum and commit to shipping the conference.