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In this episode, I talk with Andres de Frutos Zambrano, Global Sales Enablement at Pigment, when he was the #1 BDR.

Andres is a top Business Development Representative and has consistently exceeded his quota for nine consecutive months, achieving an overall 150% quota attainment.

As the number one rep in pipeline creation, he generated over $2.5 million and set a company record for the fastest promotion out of the BDR organization in just nine months.

In this episode, Andres shares his insights, strategies, and tips for mastering buyer personas, time management, cold calling, and much more.

0:30 - Targeting & Buyer personas: CFOs (Chief Financial Officers)
5:35 - Solving pain points: how Pigment addresses customer needs
8:16 - Setting KPIs and Goals
9:41 - Andres' effective prospecting triggers
13:43 - Mastering time management
17:00 - Cold calling tips
19:21 - Strategies for learning about buyer personas
24:01 - Maximizing results through multithreading
29:45 - Cold Calling
31:34 - Toughest meeting booked
33:16 - Favorite SDR Resources
35:00 - Top SDR tools
37:30 - Advice for new SDRs

Follow Andres https://www.linkedin.com/in/andresdefrutosz/

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Follow me on LinkedIn: ⁠⁠https://www.linkedin.com/in/elriclegloire/

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