How to Grow Your Audience Through Authenticity: Kevon Cheung of Public Lab

E19: Kevon Cheung is the author of Find Joy in Chaos: How to Build Your Twitter Presence So Connections and Opportunities Come Find You. He's widely recognized as a thought leader in finding your voice and making meaningful connections online. Kevon has a unique framework called the PIERS framework, which he uses as a personal identity guideline for developing his online persona. He'll break down this framework which will explain why he uses a broccoli emoji as part of his online identity.

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TOPICS:

Why Build An Audience? (1:40)

How to Survive the Early Days of Building an Audience (4:13)

Why Your Circle of Friends Evolves Over Time (6:15)

How to Develop an Authentic Voice (8:34)

Framework For Developing an Online Identity (11:04)

Secrets to Building Meaningful Relationships Online (18:39)

Benefits of Building in Public (21:26)

Ask Me Anything (25:48)

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LINKS:

Kevon's Book: Find Joy in Chaos
Follow Kevon on Twitter
Build in Public Mastery

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First Class Founders is a show for indie hackers, bootstrapped founders, CEOs, solopreneurs, content creators, startup entrepreneurs, and SaaS startups covering topics like build in public, audience growth, product marketing, scaling up, side hustles, holding company, etc.

Past guests include Arvid Kahl, Tyler Denk, Noah Kagan, Clint Murphy, Jay Abraham, Andrew Gazdecki, Matt McGarry, Nick Huber, Khe Hy, and more.

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