This week, Keith Wyness, Former CEO at clubs like Aberdeen, Everton, and Aston Villa joins me for a fun conversation about the state of the English Premier League.

But that's not all as we also ask him about the most important business lessons he has learned throughout his career, and his views on the ambition of the Saudi Pro League to become a top-tier football league. Given his role as a consultant for them, I thought his opinion would be very relevant.

World Football Summit: The football we want, and need.

This podcast is for leaders who want to shape the future of the football (or soccer) industry. On this show, we will bring you closer to the people and the organizations who are driving change in the sports business industry all over the world.

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