Brett shares his approach to launches, after yet another successful one at The Juice. “Intent Signals” is now up and running, offering marketers valuable insights and data about interactions with their content. When done right, launches are a fantastic way to build brand, drive revenue, and strengthen internal and external relationships.

0:00 Introduction
2:10 Launches at The Juice
3:30 Intent Signals
7:24 Launch process and tips
10:24 Launch tactics and document
15:21 Day of
17:40 Closing words

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The Launch Team Process at The Juice