Learn strategies to keep loyal customers engaged and purchasing after they've completed your digital courses. Topics include an in-depth look at a successful affiliate program, the importance of being an affiliate yourself, tips for adding an exclusive membership program, understanding the effort required for running a membership program, and how to keep members engaged with live trainings and community building.
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Quick takeaways
Establishing an affiliate partner program allows entrepreneurs to leverage passionate brand advocates and expand their reach.
Offering an exclusive membership to loyal customers keeps them engaged and generates recurring revenue.
Deep dives
Utilizing Project Planning for Entrepreneurial Success
Project planning is crucial for entrepreneurs to break down their big visions into manageable actions, leading to attainable success. By implementing a project planning system, entrepreneurs can effectively plan and execute multi-million-dollar launches, grow their email lists, and achieve their business goals. The project plan template provided by Amy Porterfield offers real-life applications to help entrepreneurs structure their business goals and eliminate overwhelm.
Harness the Power of Affiliate Marketing
Affiliate marketing provides a powerful opportunity for entrepreneurs to monetize and promote products or tools they genuinely believe in. By either having their own affiliates or becoming an affiliate themselves, entrepreneurs can tap into their loyal customer base and extend their reach. Establishing an affiliate partner program allows entrepreneurs to leverage passionate brand advocates who spread the word about their offerings, earn commissions, and add value to a wider audience. Engaging in affiliate marketing fosters trust, expands customer bases, and leads to revenue growth.
Become an Affiliate to Earn Commissions
Entrepreneurs can become affiliates for other programs or tools that align with their business objectives and benefit their audience. By marketing and recommending these resources through unique affiliate links, entrepreneurs earn commissions for each purchase made by their loyal customers. This approach allows for mutually beneficial relationships as entrepreneurs provide trusted recommendations and valuable resources to their audience, while also generating additional income. Being an affiliate offers opportunities for growth, valuable partnerships, and expanding one's expertise and influence within a specific industry.
Creating an Exclusive Membership for Loyal Customers
To nurture and retain loyal customers who have already purchased all of an entrepreneur's digital products, offering an exclusive membership can be a highly effective strategy. This membership provides ongoing support, resources, and training to these customers, keeping them engaged and generating recurring revenue. By tailoring the membership to meet the unique needs of these customers and maintaining a strong sense of community, entrepreneurs can foster long-lasting relationships, provide continuous value, and ensure customer satisfaction and business growth.
Encouraging your loyal customers to continue purchasing from you after your digital course.
So you've hit your revenue goal by selling your digital courses, and you've got some amazing loyal customers, woohoo! But what's next? Once your customers complete your course, you need to find a way to keep them engaged and craving more.
Don't worry, my friend, I've got your back! Today, I'm sharing some game-changing strategies to turn your customers into long-term digital best friends. I use these tactics in my business, so you know they've been tested and proven successful!
Keeping your loyal customers happy is a massive component of your business success. I talk about how to make your affiliate marketing and membership programs top-notch so you can keep the momentum going and hit your goals every year of your business!
In this episode, I talk about:
8:26: An in-depth look at my affiliate program's recipe for success
13:53: Why I'd never launch an affiliate program without being an affiliate myself
21:03: Tips for adding an exclusive membership program for your digital course customers
24:34: Understanding that running a membership program takes effort, time, and consistency
26:25: How I keep my Momentum Membership students engaged with live trainings, Q&A sessions, and community building
Listen in, because you've got some homework to do! I’m telling you – encouraging your loyal customers to engage and purchase from you is the key to creating those powerful, long-lasting relationships.
"I love Amy and Online Marketing Made Easy." If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!
Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed, and if you’re not following, there’s a good chance you’ll miss out. Follow now!
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