Mastering Innovation cover image

Mastering Innovation

In with the Old, In with the New: Exploring New Areas While Enhancing Existing Value

Feb 28, 2019
13:57
Tanya Berman, Vice President at MARS, discusses the importance of keeping existing products strong and relevant while innovating new offerings. Read more: https://mackinstitute.wharton.upenn.edu/2019/consumer-goods-tanya-berman/

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