The Future of Website Content Creation | Andrew Palmer, Bertha AI

Mar 23, 2023

44:03

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Today we sit with Andrew Palmer, founder of Bertha AI, to discuss the revolutionary tool that uses ChatGPT and OpenAI to create compelling marketing copy and images in a fraction of the time it would take to do it manually. In this conversation, Andrew talks about his entrepreneurial journey prior to Bertha AI, which includes developing a web hosting management solution for agencies, advocating for product makers, and providing plugin development support. Andrew then shares his experience with Bertha, a plugin and Chrome extension that generates text and copywriting for a variety of online platforms.

Bertha was designed to help solve the pain point of content generation and gathering, which is often difficult to get from clients. Bertha was built as a writing assistant for website developers and provides prompts related to website development, such as unique services, unique sales propositions, product descriptions, and other text. But it also can be used in WordPress, Shopify, and other E-commerce, making it a versatile tool for content creation. The plugin can generate product descriptions, blog post topics, and other content. It also includes images to help with the development of websites.

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Founder Bio:

Andrew Palmer is one of the co-founders of Bertha AI. He is providing WordPress users with an easy solution for content creation, maintaining a daily connection with the WordPress community and offering coaching, advocacy, and support for individuals and companies striving for excellence. Additionally, he endorses GridPane, a company offering a fantastic hosting management solution for agencies to start, manage, and provide great hosting services to their clients. Andrew is also the founder of WP Plugins Plus, a company with locations in London, UK, and Kolkata. WP Plugins Plus specializes in making plugins, providing support for various agencies, and offering guided website design and build services.

Time Stamps:

02:33 Background of Bertha: from vendor marketplace to AI-powered writing tool

05:55 AI-powered content generation for clients

07:25 Benefits of Bertha: a WordPress plugin for writing assistance

11:27 Approaching to build Bertha: a conversation on AI-powered content creation

13:28 AI development and mitigating risk with open-source solutions

15:26 Benefits of AI-powered chatbot development

19:21 Benefits of prompt engineering for ai applications

23:19 The core skills of a prompt engineer

27:26 Mechanics of large language models with OpenAI

29:27 Bertha AI ability to ask relevant questions.

33:13 Benefits of chat GPT and Bertha for code development