Fashion People The Life & Times of Anna, Tina, and Graydon
Jul 18, 2025
Michael Grynbaum, a New York Times journalist and author of 'Empire of the Elite', shares insights on the illustrious legacy of Condé Nast. He discusses the golden era defined by Anna Wintour, Tina Brown, and Graydon Carter, and the challenges the company faces today. Grynbaum dives into the intense competition for Wintour's succession at American Vogue. He also reflects on cultural shifts, the evolution of influential magazines like Glamour, and the financial landscape shaping the industry amid digital changes.
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Gehry's Luxurious Cafeteria Design
- Frank Gehry designed the Condé Nast cafeteria with a $35 million budget in 1999.
- It featured aluminum folds and mirrors to flatter employees’ appearances, symbolizing Condé Nast's opulence.
Condé Nast as Soft Power
- Condé Nast shaped American soft power, projecting elite aspirational culture worldwide.
- Editors like Anna Wintour acted as pre-social media influencers through their cultural visibility.
Opulence Over Profit Margins
- Condé Nast's creative waste philosophy led to extravagant spending to impress advertisers.
- This opulence created fascination but limited profits compared to more budget-conscious competitors like Hearst.
