Want to know which marketing missteps you need to watch out for in 2024? Kipp and Kieran are giving you the quintessential guide to escaping marketing blunders.

Kipp and Kieran dive into the core strategy skills you need to evaluate any marketing decision you have to make. Learn more on how Red Bull was founded on passionate marketing, and why simplicity and repetition are keys to spreading awareness.

Topics covered:

How not to be average.
Apathy is the worst outcome of marketing.
Don’t undervalue your customers as a marketer.
Simply your story and repeat it.
Make sure you are having fun.

Mentions

Red Bull: https://www.redbull.com/
AMI Paris: https://www.amiparis.com/us/
Shane Parrish’s “Clear Thinking”: https://fs.blog/clear/
Founders podcast: https://podcasts.apple.com/us/podcast/founders/id1141877104

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Host Links:

Kipp Bodnar, https://twitter.com/kippbodnar

Kieran Flanagan, https://twitter.com/searchbrat

‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

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