Welcomemat Franchise on Franchise Interviews

Welcomemat Services developed an innovative concept that combines digital and print marketing to provide local businesses access to new loyal customers in their local communities. Welcomemat Services capitalizes on the unique marketing opportunities that families and individuals moving to a new region present as they actively seek out local stores, shops, restaurants and medical resources to provide them with daily services, products and entertainment. By targeting new residents, Welcomemat Services creates loyal customers who boost a business’ customer base and image while extending a warm welcome to individuals as they attempt to acclimate to their surroundings. With its sophisticated marketing system, Welcomemat Services works with local, regional and national businesses, retail brands, organizations and cultural institutions to offer monthly direct mail packages designed specifically to entice recent movers. We are meeting with the CEO of the Welcomemat franchise Brian Mattingly.   In part two we meet with the President of Alphagraphics for our "Great Quotes in Franchising" podcast.