141: How to Enhance Your Accounting Firm’s Value by 25% Ft. Brannon Poe

Welcome to the episode of Scaling Secrets Podcast! In this engaging episode, Brannon Poe, founder of Poe Group Advisors and the Accounting Practice Academy, shares invaluable insights on how CPAs can transform their practices and achieve sustainable growth. 🔝 Topics Covered: 🏆 1. The Cash Balance Retirement Vehicle An enlightening anecdote on cash balance retirement vehicles and the practical insights Brannon gained from his colleagues. 📜 2. Navigating Tax Code Changes Discover the importance of having an expert provide relevant and practical information to stay ahead of tax code changes. 🛠️ 3. Transforming CPA Practices Learn about Brannon Poe’s program that helps CPAs prune their businesses and focus on more profitable areas, including a client success story that saw a 25% increase in business value within a year. ⏳ 4. Resistance to Change and Overcoming It Understand why change can take about a year for CPAs and how regular revisits and overcoming fear are essential. 📈 5. Buying and Selling Accounting Firms Brannon explains the process of acquiring and selling accounting firms, emphasizing the importance of fit over simply price and terms. 🎭 6. Extracurricular Activities and Marketing Speaker A discusses the value of activities such as blogging and publicity, along with tracking marketing efforts for better results. 🚀 7. The Art of Scaling Your Business Learn the importance of delegation, strategic thinking, and taking time off for personal and business development.