FT News Briefing Swamp Notes: Corporate America goes Maga
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Jan 18, 2025 
Brooke Masters, U.S. financial editor for the Financial Times, joins tech correspondent Hannah Murphy to discuss the striking shift of Corporate America towards conservative ideologies. They explore how remarks from Mark Zuckerberg have influenced corporate culture, leading to a rollback of diversity initiatives. The duo analyzes how businesses are reassessing their political affiliations amid rising customer backlash against progressive policies. They also delve into the challenges tech companies face with free speech and bias in a divided political landscape.
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Examples of Corporate Policy Shifts
- Companies are scrapping diversity programs and reducing charitable contributions.
- Amazon's $40 million documentary deal with Melania Trump exemplifies this shift.
Corporations' Shifting Policies
- Corporations want to be in the good graces of the president.
- This shift is deeper, reflecting policy changes across sectors.
Tech Companies' Response to Political Pressure
- Tech companies are also experiencing this shift, facing pressure related to content moderation.
- Trump's personal vendettas, like targeting Mark Zuckerberg, further incentivize these companies to adapt.