Bloomberg Businessweek

Google Not Required to Sell Chrome in Court Antitrust Ruling

Sep 2, 2025
Mandeep Singh, Bloomberg Intelligence's Global Head of Technology Research, unpacks a landmark ruling that spares Google from selling Chrome, examining its implications for the tech industry. Peter Atwater, a financial expert, discusses the state of U.S. trade policy and the economic landscape, shedding light on the K-shaped economy. Wendy Cutler, from the Asia Society, analyzes shifting alliances among India, China, and Russia, highlighting the geopolitical tension and its impact on global trade dynamics.
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INSIGHT

Chrome Divestiture Avoided

  • Judge Amit Mehta ruled Google need not divest Chrome, avoiding the harshest remedy in the DOJ search monopoly case.
  • The decision preserves Chrome's strategic value for deploying generative AI and keeps Google's distribution advantage intact.
INSIGHT

Search Market Has Shifted But Advantage Persists

  • The search market has expanded with generative AI and entrants like ChatGPT, reducing Google's pure query share.
  • However, integration of Chrome with Google's AI keeps its overall competitive advantage large.
INSIGHT

Browser Is A Strategic AI Asset

  • Ownership of Chrome amplifies Google's lead in generative AI by controlling a key distribution channel.
  • Removing Chrome would have severely hindered Google's ability to deploy AI even if it had strong LLMs and chips.
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