Karl Schwantes shared a powerful story of his book launch event where a live proposal during the event was captured by Channel Nine news, gaining media attention.
This live moment was pivotal in generating over $100,000 in sales directly attributed to the book launch experience.
volunteer_activism ADVICE
Karl's 5 C's of Partnerships
Build partnerships by first becoming a client of the potential partner to establish trust and rapport.
Complete their goals, coach with value adds, and court continuously to nurture profitable, lasting partnerships.
insights INSIGHT
Business Is About Experiences
The real business is about human experiences, not just products or services.
Karl realized he is in the romance and experience business, which reshaped how he engages clients.
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Many entrepreneurs already understand the benefits of building and developing partnerships in the business world. The right partnerships can unlock access to greater knowledge, expertise and resources that promote networking and growth. But how should a business approach the starting of new partnerships?
In this episode, our guest Karl Schwantes shares with us his expertise and experience when it comes to building profitable partnerships with high end brands. Including the partnership he built and nurtured with the luxury sports car manufacturer Ferrari.
On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth how these successful people got to where they are, their trials and tribulations, as well as their successes, and what their experiences can teach us all.
Here’s a taste of Karl Schwantes and Glen Carlson’s conversation –
Karl talks about his time serving in the Australian Army as part of the Artillery Corp, what it was he loved about being in the military and why he eventually chose to pursue another career
The story of how Karl took over his families 45 year old business Xennox Diamonds
Karl’s key focuses after taking over the family business and why the customer experience became a main priority
The strategy behind Karl’s book launch and how he generated $100,000 off of the back of the launch
Leveraging partnerships and the story of how Karl built a partnership with Ferrari
