The Screenwriting Life with Meg LeFauve and Lorien McKenna 267 | The Elevator Pitch + Austin Film Festival Prep Workshop (REBROADCAST)
Oct 16, 2025
Sheila Hanahan Taylor, a seasoned film producer known for the Final Destination franchise, shares insights on crafting the essential 90-second elevator pitch. She emphasizes the pitch's role in capturing character arcs and building genuine connections. Alyssa Alvarado, director of the Austin Film Festival’s Screenplay Department, explains the pitch competition format and its significance for up-and-coming writers. They analyze several compelling pitches, offering invaluable advice on clarity, tone, and character stakes, ensuring each story resonates with judges.
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Episode notes
Lead With Idea, Then Character And Hook
- Lead with your big idea, then give quick context so the listener's brain can relax and follow.
- Focus on character movement, the hook, and why you're the expert to make 90 seconds feel complete.
Pitches Are Career Door-Openers
- Elevator pitches are door-openers that run a creative career, not just festival exercises.
- You need a sharp 60–90 second version because chances to pitch arise everywhere.
Use One Comp And Show Tone Quickly
- Use one comp and immediately say how your project differs to set the right tone.
- Swap or trim setup details to show a taste of the comedy or tone in your pitch.