SBJ Morning Buzzcast

SBJ Morning Buzzcast: November 26, 2025

Nov 26, 2025
Listeners dive into potential NFL history as the Chiefs-Cowboys game could break viewership records. Find out how the Yankees' ticket revenue skyrocketed to nearly $340M this year. There's excitement over BofA's new deal with David Beckham linked to World Cup activities. Plus, a fresh talent joins Project B, enhancing leagues’ storytelling strategies. The episode wraps up with thoughtful holiday takeaways and warm wishes for listeners!
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INSIGHT

Thanksgiving Game Could Break Viewership Record

  • The Chiefs-Cowboys Thanksgiving game could challenge the regular-season viewership record if it stays competitive.
  • Abe Matcorp highlights the matchup's high stakes and mass appeal as drivers for potential 50 million viewers.
INSIGHT

Local Fit Drives Stadium Naming Deal

  • Scott's Miracle-Gro will rename Columbus Crew's stadium beginning in 2026, expanding an existing local partnership.
  • Abe Matcorp notes the fit between a lawn-care brand and a soccer stadium and the deal's local strategic value.
INSIGHT

Tickets Still Drive Team Revenue

  • Ticket and suite revenue remain foundational to team finances, exemplified by the Yankees' nearly $340M through September.
  • Abe Matcorp emphasizes that ticket income often drives revenue growth even with large media and sponsorship deals.
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