The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business 898: Hot Take: You Don’t Need a Big Team, Fancy Setup, or the Next Big Platform
7 snips
Jul 23, 2025 This conversation challenges conventional business norms, championing six unique strategies for sustainable growth. It emphasizes the freedom of focusing on a select few platforms rather than spreading thin across all social media. The power of minimalism is celebrated, showcasing how impactful messages can emerge from limited resources. Personal stories reveal the advantages of a small team and the financial lessons that can enrich family experiences. Transparency in business practices is also highlighted, advocating for open discussions that foster collaboration and community.
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Focus on Few Platforms
- Don't try to be on every social platform; focus where you feel inspired and consistent.
- Being strategic and intentional with one or two platforms beats spreading thin across many.
Go Deep, Not Wide
- Don't create a million products; deepen and improve existing ones instead.
- Prioritize optimizing marketing and process over constantly launching new offers.
Podcast Low Production Story
- Jenna Kutcher's podcast has low production value, recorded in closets and cars.
- She prioritizes the message, not perfection or fancy setups, to avoid procrastination.