You’ll want to tune in to hear this week’s guest explain the origin story of her company: Proxi. Melinda Haughey explains how a "mom problem" led to the creation of a customised mapping system. Frustrated with the complexity of Google maps, Melinda and co-founder Chelsey Roney created a simple way of creating personal and shareable maps. Proxi aims to monetise unique maps by providing analytics back to the users/map creators, but that’s not their only aim. The big vision is to create a robust infrastructure of guides that are mapped. Melinda explains how mapped lists make life much more simple and why people the time for their service is now.
Show notes on the Geomob website, where you can also learn more about Geomob events and sign up for our monthly newsletter.