On this episode, Sofya Pogreb, the Chief Operating Officer at BILL, discusses how BILL instills a customer-first mindset throughout the organization, the importance of customer support and experience, and how data is used to optimize customer experiences. Sofia also emphasizes the need for cross-functional collaboration and the role of the COO in championing customer focus.

Tune in to learn:

How to instill a customer-first mindset
The role of the COO in championing customer focus
Why you should be measuring customer effort and employee effort
The ROI of having a customer-focus
The importance of empathy in customer experience

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Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org.

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Mission.org is a media studio producing content alongside world-class clients.
Learn more at mission.org

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